Email Marketing

How to Craft a Strong Email Subject Line

Email marketing is a powerful way to reach your school’s target market. Learn how to write and test subject lines to increase your open rate.

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Website Development

Collecting Form Data: What's Next?

Schools generally collect data through forms on their website for a particular purpose, however this article explores other ways in which it can be used.

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Marketing Strategy

5 Email Marketing Stats Worth Paying Attention To

Email marketing creates amazing uplift for businesses and can be applied to your school's strategy too. Here are 5 of the most relevant email marketing stats worth paying attention to this year.

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Enrollments

The Role of Emails in the Enrollment Funnel

In this post, we discuss how emails can be used within the enrollment funnel. Find out how your school can increase conversions through email!

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Marketing Strategy

Improving School Newsletter Distribution

Technology is offering schools efficiencies in a multitude of ways. We explore how school newsletter distribution can be improved.

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Email Marketing

Tips for Better Prospective Parent Email Marketing

Email marketing is an effective way to reach and engage with prospective parents. Here are some of our top tips for your email campaigns.

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Email Marketing

Upskilling for School Marketers: Email Marketing

Email marketing is a favourite acquisition channel for marketers – it's cheap, consistent, and delivers an amazing ROI for your campaigns. Learn how to take your email campaigns to the next level with these courses.

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Email Marketing

Email Marketing Practices You Should Be Avoiding

In this post, we share how you can improve your email performance and learn more about what you should avoid doing in your school’s email sends.

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Email Marketing

3 Ways to Reduce Email Unsubscribes

One of the key challenges of sending email marketing communications is unsubscribes from your email database. Learn three ways to reduce your unsubscribes.

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