Search Engine Optimization

Your School's Guide to Writing the Perfect Blog Post

Blogs are a great way to share everything from recent happenings to news and updates. Check out our guide to writing the perfect posts for your school.

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Website Development

What You Need to Know About Google's New Algorithm: Page Experience

Here's everything your school needs to know about Google's new algorithm update: page experience.

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Search Engine Optimization

What Is a Robots.txt File and Why Does It Matter to Your School?

Looking to level up your SEO efforts? Learn about the robots.txt file, a small file that tells search engines where they can go within your website.

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Search Engine Optimization

3 Reasons Why Your School Should be Blogging

From a place to share thoughts and opinions to a powerful marketing channel, blogging has developed into a crucial tool for every business, even for schools. Here are three reasons why.

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Search Engine Optimization

Upskilling for School Marketers: Basic Adobe Video Editing

We’ve put together a complete guide of resources to develop the skills you need to produce high-quality videos, in Adobe Premiere Pro CC.

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Search Engine Optimization

Upskilling for School Marketers: Web Analytics

In this week's edition of our Upskilling for School Marketers series, we're tackling web analytics. Great marketers don't just understand their data, they can communicate the results effectively to others too!

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Marketing Strategy

Google Analytics for Schools: Metrics You Need To Know

In this post, we provide a breakdown of the key metrics that your school should understand and monitor through Google Analytics.

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Search Engine Optimization

Upskilling for School Marketers: Search Engine Optimization (SEO)

Having a great website that gets found in Google should always be a marketer's number 1 priority. Find out how school marketers can upskill in SEO this year.

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Website Development

How to Format Your Blog Post (So It Actually Gets Read)

Learn some of our top tips for formatting that can be used to improve both readability and SEO of school website blogs.

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